WISeKey, CJR Associates partner to accelerate business expansion in North America

WISeKey, CJR Associates partner to accelerate business expansion in North America

Time Stamp: March 31, 2023 6:12 AM
Source Node: 2555243

WISeKey International Holding Ltd., a global cybersecurity, AI and IoT company announced that it has signed a sales representative agreement with CJR Associates based in New Jersey. This agreement will contribute to the acceleration of the business expansion in North America for WISeKey’s new subsidiary SEALSQ (aka WISeKey Semiconductors).

CJR Associates covers a large territory across the several states, including New York, New Jersey, Washington DC, Pennsylvania, Ohio and Illinois. With this third partnership signed since the start of the year, SEALSQ’s aims to push its value proposition to the entire US market providing quality sales support and representation across key geographic areas.

CJR Associates partner already with suppliers in each segment and is committed to leverage their experience on the semiconductors market, and their deep technical expertise to bring SEALSQ’s security value proposition to a large existing customer database. SEALSQ’s Semiconductors, PKI and trust services portfolio will also enable CJR to address new kinds of customers requiring a complete security offering.

Long established in the East Coast, CJR services a broad range of customers and applications. It is a high-tech manufacturer’s Rep organisation specialising in both embedded semiconductor and commercial enterprise sales. CJR has transformed from a traditional semiconductor Rep, into a highly specialised embedded and enterprise sales force. In business for 25 years, they continue to drive support for clients and suppliers.

CJR’s team will be supported by SEALSQ’s existing North American sales team and particularly by Renae Rae, director of sales for the region, who has over 20 years of senior level business experience, specifically in the semiconductor, IoT, connectivity, and integration field.

David Khalifa, SEALSQ VP of global sales says, “With this new agreement, we have further expanded our reach into key markets in North America. We have now created a strong foundation in several key states stretching from Northeast, Midwest and Southeast regions and are well positioned to take advantage of the very strong market demand we are witnessing for our security semiconductors and identity management businesses.”

CJR’s president, Peter RICCA, expressed his views of the new partnership, “We are extremely pleased to announce SEALSQ as the latest addition to our growing line card and look forward to many years of growth and success.”

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