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The Briefing
The Briefing: YouTube Dominates in Audience but Not Ads
By Martin Peers · April 7, 2021 5:02 PM PDT
A Pew Research Center study out today reported that 81% of Americans surveyed said they watched YouTube, making it not only the most popular video service of any kind but the most widely used digital service, well ahead even of Facebook. YouTube was also one of only two services—the other being Reddit—to become more popular since Pew’s last study in 2019. All in all, the…