Final Speaker Line-up: Industry Mavens Prepare For New York Brand Strategy Summit

Republished By Plato

Followers: 0

It is just over two weeks until WTR Live: Brand Strategy Summit USA kicks off in New York. On 27 and 28 September, senior brand leaders, in-house trademark professionals, policy makers and their trusted legal advisers will gather in the Big Apple to share the latest approaches to brand management, protection and monetisation.

Our first-class speaker line-up includes experts from industry leading companies such as Amazon, GoDaddy, Hasbro, New Balance, Tiffany & Co, Warner Music Group, WeWork and World Wrestling Entertainment.

Over the course of two days, 40 specialists from a range of industries will take to the stage to discuss everything from online brand reputation, fighting fakes and the future of Web 3, to effective leadership and how to handle budgets in a tough economy.

Here, we present the full speaker line-up.

A guide to surviving tough economic conditions

Stacey Berg Keller, associate general counsel, Fortune Media (USA) Corporation
Sofya Nadgorny, vice president, senior trademark and domain name counsel, Warner Music Group
André Oliveira, partner, Daniel Law

Litigation strategies for 2024 and beyond

Danny Awdeh, partner, Finnegan, Henderson, Farabow, Garrett & Dunner, LLP
Stacey Foltz Stark, global head of intellectual property, WeWork

The future of Web3

Phil Lodico, head of GoDaddy corporate domains, GoDaddy
Raj Sachdev, assistant professor of marketing, assistant facilitator, Plymouth State University, Cornell University

How to build a robust trademark portfolio

Andrew Avsec, partner, Crowell & Moring LLP
Julia Belagorudsky, associate general counsel, Dotdash Meredith
Max Hübner, senior business development executive, Questel
Carla Leguía, manager, intellectual property and brand protection, Epson America Inc
Laurence Rickles, chief trademark counsel, Teva Pharmaceuticals
Jenn Whelan, trademark portfolio manager, Ashland

Addressing counterfeiting issues

Michelle King, IP team lead and senior international trade specialist, International Trade Administration
Straat Tenney, partner, Locke Lord

Fighting fakes at a time of increasing infringement

Marissa Bostick, deputy director, Counterfeit Crime Unit, Amazon
Alexandra DeNeve, associate general counsel, trademark and brand enforcement, New Balance
Paige Fang, counsel, intellectual property and head of brand protection, Juul Labs
Masa Noda, partner and chair, Japan trademark and copyright practice, Perkins Coie LLP
Kimiya Shams, legal and business affairs manager, Devialet

Protecting your brand’s online reputation

Lance Hochhauser, senior IP counsel, Prove
Svetlana Ilnitskaya, director of solution strategy, intellectual property and brand protection, Corsearch
Jordan Romanoff, director, managing counsel, BNY Mellon
Mark Smith, founder and CEO, Purdy Smith
John Zevitas, vice president and managing legal counsel, T Rowe Price

A guide to effective brand leadership

Irina Lyapis, senior IP counsel, trademark and brand, Atlassian
Miri Miller, deputy general counsel, Americas, dentsu
Sudipta Rao, head global legal brand protection, rights creation, Novartis
Kristen Ruisi, partner, Venable

Preparing for future enforcement

Michael McCue, partner, Lewis Roca
Evan Williams, senior director, global IP enforcement, Alibaba

Making money through your brand

Susan Crane, group vice president, legal, Wyndham Hotel & Resorts Inc
Lauren Dienes-Middlen, senior vice president, deputy general counsel, World Wrestling Entertainment
Patrick Flaherty, senior managing associate general counsel, Verizon
Pamela Weinstock, managing counsel, intellectual property, Tiffany & Co