** this is not financial or legal advice*** How is it to transfer from marketing in traditional business to the crypto space? What is it like to create a blockchain conference? With all of the different conferences in the space, how do you differentiate yourself? These are some of the questions Matthew asks Amanda Gutterman, CMO of ConsenSys and co-founder of Ethereal. Amanda Gutterman is CMO at ConsenSys and co-creator of Ethereal. She is also the founder of ConsenSys Catalyst, a marketing agency with expertise building blockchain brands. Amanda was featured on the Forbes 30 Under 30 list in 2016. Before ConsenSys, Amanda cofounded the digital media platform Slant and served as Special Projects Editor at The Huffington Post. She graduated from Columbia University, Magna Cum Laude and Phi Beta Kappa. Her work has been covered in publications including The New York Times, TechCrunch, and Business Insider.
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