Virtual shopping platform ByondXR on Thursday (Sept. 30) announced a partnership with Lancôme on a virtual U.K. pop-up store using extended reality technology as part of Lancôme’s 2021 global campaign to promote its Génifique skin serum to new consumers.
Read more here.
Source: https://blog.ourcrowd.com/lancome-debuts-virtual-pop-up-store-in-uk-with-byondxr/
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