Sega lover ingen tredjeparts blockchain-projekter for sine største franchises

Sega will keep its biggest franchises free from third-party blockchain gaming projects, but won’t keep its smaller series away fron the technology.

Virksomheden er også fortsat forpligtet til at investere i blockchain og Web3, men skrinlægger planer for intern udvikling af blockchain-spil.

Sega co-chief operating officer Shuji Utsumi revealed the company’s strategy in an interview with Bloomberg.

Sega CEO Haruki Satomi havde tidligere annonceret, at selskabet var opgive sine NFT-planer efter negative reaktioner fra gamere. Varemærke ansøgninger for Sega NFT'er were spotted shortly after Satomi’s statement.

Utsumi told Bloomberg the company won’t involve its largest franchises in third-party blockchain projects “to avoid devaluing its content”, but it does have plans to let “external partners” use characters from Three Kingdoms and Virtua Fighter for NFTs.

Both the dwindling crypto market and “boring” gameplay look to be to blame for the shift in Sega’s attitude. “The action in play-to-earn games is boring. What’s the point if games are no fun?” Utsumi said to Bloomberg.

Utsumi blev spurgt af Bloomberg, om Sega planlægger at inkludere NFT'er eller blockchain i sin "Super spil", a global title currently in development which aims to attract streamers, and Bloomberg stated Utsumi was “non-committal”. Bloomberg reported that Sega “remains open” to involving more blockchain technology in its games as the technology matures.

Sega will continue to invest up to hundreds of millions of yen into “related projects”, Utsumi told Bloomberg.

Sega er et af flere spilvirksomheder, der fungerer som validator for Oasys blockchain, og får følgeskab af andre højprofilerede virksomheder, bl.a. Square Enix, Ubisoft og Bandai Namco. Ubisioft annoncerede sit første blockchain-spil sidste uge, som lanceres på Oasys.

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• Kilde: https://www.eurogamer.net/sega-promises-no-third-party-blockchain-projects-for-its-biggest-franchises